Friday, 12 December 2014

Audience Analysis


Audience Analysis

 


The results how that age range 16-20 is the mode age range who answered my questionnaire. This could have an effect on the answers to the questionnaire as there is likely to be bias.

 


This graph shows that the majority of people that answered our questionnaire were males, which could also have an effect on the answers to the questions.

 


The modal amount of films watched a week is 1-2. No-one watches either 7-8 films a week or 11+films a week.


The chart shows that the most popular genre of film is thriller, which is then closely followed by comedy. No-ones favourite genres were romance, cartoon, musical or sci-fi.

 




The most popular type of thriller film was action, which gained nearly 2/3 of the votes. This was closely followed by psychological, then disaster.

 


The most watched rage ratings of films was 15 which was the most watched of over half of the people questioned. This was closely followed by 18 films. However, this may be because of the modal age range questioned, which was 16-20.

 

 


The hero was the most popular charcter in a film, and then the comedy character. These were then followed by both the Villain and the Damsel in distress.

 


By far the most popular thriller film director is Quentin Tarantino. He was followed by Steven Spielberg, Tim Burton and finally Alfred Hitchcock. I have concluded that the most well-known and ‘legendary’ directors are of the highest opinion, however the less known have no attention paid to them.

 


The most popular thriller film among those I questioned was The Maze Runner. The likely reason for this result is that because the film is a huge new blockbuster, many of the younger generation have seen it, and the CGI effects with the real action appeals to the modern generation. The fact that most of my sample was of the 16-20 age range reflects this.


An overwhelming majority of the participants said the plot was the most interesting point of a film. This was closely followed by the actors appearing in the film, and then the genre. Of my participants, the older generation of people preferred the plot and the genre, reflecting that they focus on the actual quality of the film. The younger generation preferred the actors and the plot, which shows they are most interested on who is in the film, and clearly shows a divide.


The most popular acts were violence and fighting. Perhaps not coincidentally, the majority of people choosing these categories were male. This was followed by secrecy, and then mental challenges and overcoming a higher power/autocracy. With new blockbusters such as The Hunger Games franchise and The Maze Runner franchise, the latter 2 acts are becoming more and more power, as teens are becoming more aware that they can have a huge influence on how their world is run.

Audience analysis written, calculated and published by Georgia DeBranco-Chessum.
Questionnaire written and administered by Georgia DeBranco-Chessum.

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